A passion for food + fashion

Uniqlo Fixation

In Fashion on October 21, 2010 at 11:08 am

Why doesn’t the west coast have a Uniqlo? I haven’t been to New York in ages—home to the only US outlet of this Japanese retailer of casual and cheap chic—so have resorted to begging my husband to pick up a cashmere sweater or two when he’s there for meetings. Uniqlo’s cashmere is steal by cashmere standards—$79 for a sweater—comes in Pantone colors and it holds up well. So when Mr. Foodinista announced he had to leave on a last-minute trip to New York yesterday, I got a little giddy. I mean, I miss him like crazy. But, how fortuitous that he happened to be in town when the +J line (a collaboration between Jil Sander and Uniqlo) hit the store??? Last time it sold out in about a minute. Imagine my glee when Mr. Foodinista called me from the racks this morning with a +J Wool Wrapped Jacket in camel (pictured above) in hand. I had to pinch myself!

  1. Oh I love that line — I missed the first launch but showed up Monday for their new shipment and picked up a down coat and a tuxedo jacket — in regulation NYC black.

  2. I wish they’d open one in Seattle!

  3. It’s beyond unfair that we don’t have a Uniqlo on the west coast–remember the madness once they finally opened an H&M here? I’ve got an upcoming trip to NY and stopping by Uniqlo is on my list of must-dos! Adore that jacket–it’ll go with EVERYthing.

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